Archive for June, 2010

Student billboards on display in Times Square

Tuesday, June 29th, 2010

Six students from New York City’s High School of Art and Design are being given an opportunity that many designers only dream of – their designs will be featured on Clear Channel’s “Spectacolor HD” digital billboard in Times Square. The billboards were created as part of Create! Don’t Hate., a Design Ignites Change mentoring initiative. Professional designers from the mentoring program of the New York chapter of AIGA worked with students from the High School of Art and Design to create billboard designs addressing the theme of tolerance.

The final student designs address a wide variety of issues such as gay rights, racism and body image. Over the course of two months, the mentors led students through the design process – from brainstorming and sketching to producing the final designs on the computer. Twenty-two students participated, with six of the designs ultimately chosen for display in Times Square on prime advertising space made available through a partnership with Clear Channel Spectacolor.


Sidewalk Catwalk struts down Broadway

Monday, June 28th, 2010

Worldstudio’s multifaceted capabilities are on display in a project with our longstanding client, the Fashion Center Business Improvement District. In addition to branding, collateral and environmental graphics, Worldstudio was instrumental in soliciting sponsors and funding for the Fashion Center’s new public art initiative, Sidewalk Catwalk.

This outdoor exhibition features over thirty mannequins creatively “dressed” by some of New York City’s top fashion designers, such as, Tommy Hilfiger, Betsey Johnson, Donna Karan, Isabel Toledo and Diane von Furstenberg. The mannequins are currently on display up and down Broadway from Times Square to Herald Square (through September 3, 2010).


A tasty way to support a Design Ignites Change Implementation Award winner

Thursday, June 24th, 2010

Made possible through the Design Ignites Change Implementation Award, the first delicious products from PieLab’s Pecans! business are now for sale online. The goal of Pecans! is to teach local youth in rural Greensboro, Alabama to create a profitable business using a plentiful local resource. (more…)

Rollout of Funding Social Change workshops

Wednesday, June 23rd, 2010

Worldstudio recently rolled out the first in a series of workshops for creative professionals that teach funding strategies for socially responsible projects. The initial beginner’s level workshop – which has now taken place in Atlanta, Boston, Chicago, New York and San Francisco – provides an overview of various funding models and addresses how to include corporate sponsorship in social change initiatives. By creating a project budget and marketing plan, attendees get the opportunity to apply new skills to an actual project during the one-day workshop.