Archive for the ‘Design Spotlight’ Category

Travel Songs

Sunday, March 17th, 2013

For over 15 years, Worldstudio has collaborated with choreographer Sean Curran and the Sean Curran Company. Recently, Worldstudio principal Mark Randall designed projections for an evening length work created by Curran in collaboration with the world-renowned a capella group The King’s Singers.

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Branding a Start-up Specialty Tea Business

Saturday, February 2nd, 2013

Worldstudio developed the brand identity, packaging and website for zakti, a company that specializes in selling fine loose leaf teas from around the world. Their teas are sourced from small, family owned farms as well as larger plantations that have been perfecting the art of growing tea for generations. Each batch is labeled with the harvest date and location to help the consumer appreciate the natural variations and nuanced flavors of tea, which change from season to season and from region to region.

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Gardening + Basketball = Health + Fitness

Sunday, April 29th, 2012

Hometown hero, Harlem Globetrotter Larry “Gator” Rivers, returned to Savannah three years ago and teamed up with an old friend, Dr. Mildred McClain, a leader in environmental justice and executive director of Harambee House. Together they are launching Harambee Farms a series of community gardens throughout Savannah to provide neighborhoods with fresh, organic produce and much needed jobs for young people.

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Repurposing Banners for Good

Friday, December 9th, 2011

The banners were turned into totebags by Urban Samaritan

Every year the Union Square Partnership installs new banners for the winter/holiday season to promote the district surrounding Union Square Park. Worldstudio works with the USP throughout the year on a wide variety of materials from event collateral for Summer in the Square and Harvest in the Square to promotional coupon books to email campaigns. (more…)

Celebrating Local Food & Wine in Union Square

Thursday, October 6th, 2011

On Thursday, September 22nd, over 1,200 foodies attended the 16th annual Harvest in the Square. Featuring more than 50 restaurants and 40 wineries, Union Square Partnership raised $326,000 to benefit Union Square Park.
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Building Green Communities

Thursday, August 11th, 2011

Worldstudio is excited to be working with Enterprise Community Partners on a series of robust workshop and training materials which educate developers, property managers and residents on operating and living in green affordable housing.

Enterprise Green & Healthy symbols

The identity is built from a suite of icons that form the four main areas the program addresses: Healthy Homes, Water, Energy and Recycling.

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Branding the “World’s Longest Department Store”

Tuesday, January 18th, 2011

Worldstudio has been working with the Steinway Astoria Partnership on a new branding and messaging program including naming, logotype, stationery system, lightpole banners, bus shelter poster and most recently a custom website with robust content-management system. (more…)

Branding events in Union Square

Monday, October 25th, 2010

Worldstudio has been working on a number of exciting event branding projects for the Union Square Partnership Business Improvement District. Home to New York’s largest Greenmarket and in the midst of a historic park, Union Square is one of the city’s most vibrant and trafficked neighborhoods. Projects include: event branding, print and online collateral, as well as a range of environmental graphics.

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Milagros restaurant identity

Thursday, July 29th, 2010

In addition to working on socially minded projects, Worldstudio executes traditional design work such as this whimsical identity for a new chain of Mexican restaurants opening in Munich, Germany in the fall of 2010. The Milagros brand captures the spirit of fresh and authentic Mexican cuisine. Worldstudio consulted on all aspects of the restaurant; from naming, logo development, business cards and packaging to concepts for the interior and furnishings. (more…)

Sidewalk Catwalk struts down Broadway

Monday, June 28th, 2010

Worldstudio’s multifaceted capabilities are on display in a project with our longstanding client, the Fashion Center Business Improvement District. In addition to branding, collateral and environmental graphics, Worldstudio was instrumental in soliciting sponsors and funding for the Fashion Center’s new public art initiative, Sidewalk Catwalk.

This outdoor exhibition features over thirty mannequins creatively “dressed” by some of New York City’s top fashion designers, such as, Tommy Hilfiger, Betsey Johnson, Donna Karan, Isabel Toledo and Diane von Furstenberg. The mannequins are currently on display up and down Broadway from Times Square to Herald Square (through September 3, 2010).

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