The banners were turned into totebags by Urban Samaritan
Every year the Union Square Partnership installs new banners for the winter/holiday season to promote the district surrounding Union Square Park. Worldstudio works with the USP throughout the year on a wide variety of materials from event collateral for Summer in the Square and Harvest in the Square to promotional coupon books to email campaigns. (more…)
On Thursday, September 22nd, over 1,200 foodies attended the 16th annual Harvest in the Square. Featuring more than 50 restaurants and 40 wineries, Union Square Partnership raised $326,000 to benefit Union Square Park.
(more…)
Worldstudio is excited to be working with Enterprise Community Partners on a series of robust workshop and training materials which educate developers, property managers and residents on operating and living in green affordable housing.
The identity is built from a suite of icons that form the four main areas the program addresses: Healthy Homes, Water, Energy and Recycling.
Worldstudio has been working with the Steinway Astoria Partnership on a new branding and messaging program including naming, logotype, stationery system, lightpole banners, bus shelter poster and most recently a custom website with robust content-management system. (more…)
Worldstudio has been working on a number of exciting event branding projects for the Union Square Partnership Business Improvement District. Home to New York’s largest Greenmarket and in the midst of a historic park, Union Square is one of the city’s most vibrant and trafficked neighborhoods. Projects include: event branding, print and online collateral, as well as a range of environmental graphics.
In addition to working on socially minded projects, Worldstudio executes traditional design work such as this whimsical identity for a new chain of Mexican restaurants opening in Munich, Germany in the fall of 2010. The Milagros brand captures the spirit of fresh and authentic Mexican cuisine. Worldstudio consulted on all aspects of the restaurant; from naming, logo development, business cards and packaging to concepts for the interior and furnishings. (more…)
Worldstudio’s multifaceted capabilities are on display in a project with our longstanding client, the Fashion Center Business Improvement District. In addition to branding, collateral and environmental graphics, Worldstudio was instrumental in soliciting sponsors and funding for the Fashion Center’s new public art initiative, Sidewalk Catwalk.
This outdoor exhibition features over thirty mannequins creatively “dressed” by some of New York City’s top fashion designers, such as, Tommy Hilfiger, Betsey Johnson, Donna Karan, Isabel Toledo and Diane von Furstenberg. The mannequins are currently on display up and down Broadway from Times Square to Herald Square (through September 3, 2010).
In 2007 Worldstudio designed a logo for the new Times Square Alliance’s event taking place a few days before the start of the new year. Each year Good Riddance Day has grown in popularity as people worldwide embrace the notion of documenting then destroying bad memories or artifacts from the previous year and looking forward to the future. As quoted on CNN.com Lori Raimondo, Vice President of Marketing for the Times Square Alliance, hopes that Good Riddance Day will one day become a national holiday. Watch a short video from the event on BBC News.
Worldstudio is delighted to announce that the 2010 Design Ignites Change mentoring initiative will be developed and implemented in partnership with The Designers Accord, a global coalition of designers, educators and business leaders working together to create positive environmental and social impact.
Current pride flag and new flag designs by Nina Mettler (middle) and Tom Koken (right).
The rainbow flag was designed in 1978 for a gay parade in San Francisco and over the last 30 years it has become the global symbol for gay pride. If the flag were designed in 2009, how would it look? Kurt Andersen of Studio 360 invited Worldstudio (as well as listeners) to come up with a 21st-century pride flag.
Studio 360 recorded the entire design process from a brainstorming session to interviewing people on the street to the final design presentation for their weekly radio show. Click below to listen to Kurt Andersen interview Mark Randall as they discuss the project and new flag designs, from modifications on the existing rainbow to DIY concepts.