Archive for the ‘Design Spotlight’ Category

Reimagining the rainbow for PRI’s Studio 360

Tuesday, July 7th, 2009
left: current flag  middle: flag by Nina Mettler  right: flag by Tom Koken

Current pride flag and new flag designs by Nina Mettler (middle) and Tom Koken (right).

The rainbow flag was designed in 1978 for a gay parade in San Francisco and over the last 30 years it has become the global symbol for gay pride. If the flag were designed in 2009, how would it look? Kurt Andersen of Studio 360 invited Worldstudio (as well as listeners) to come up with a 21st-century pride flag.

Studio 360 recorded the entire design process from a brainstorming session to interviewing people on the street to the final design presentation for their weekly radio show. Click below to listen to Kurt Andersen interview Mark Randall as they discuss the project and new flag designs, from modifications on the existing rainbow to DIY concepts.

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Worldstudio designs a new website for the Fashion Center

Wednesday, May 27th, 2009

The Fashion Center has long been a client of Worldstudio for event promotions, publications, banner design and environmental graphics. With the launch of the newly designed website, the Fashion Center brand has been extended to the online environment.

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Worldstudio brings love to Times Square

Wednesday, February 4th, 2009

Banner designs left to right by Number 17, David Slatoff, Carin Goldberg, Marian Bantjes, Paul Sahre & James Victore

The successful love banner campaign that debuted last February is coming to Times Square again just in time for Valentine’s Day. Worldstudio worked with the Times Square Alliance to create a public art project featuring fifteen unique banner designs by eleven reknowned graphic designers and illustrators: Marian Bantjes, Rodrigo Corral, John Fulbrook, Goodesign, Carin Goldberg, Number 17, Paul Sahre, David Slatoff, James Victore, Chip Wass and Worldstudio. Each banner utilizes the word “LOVE” in a strikingly different typographic treatment.

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Branding career opportunities in New York

Wednesday, December 10th, 2008

Workforce1 Logo

In a program created by Mayor Michael R. Bloomberg, eight Workforce1 Career Centers across the five boroughs of Manhattan help New Yorkers prepare for and find jobs and provide local businesses with assistance hiring employees.

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Re-branding a leader in education

Tuesday, October 7th, 2008

After developing a successful brand identity program for Communities for Learning Worldstudio was asked to re-brand the company’s sister organization, Learner-Centered Initiatives. LCI provides professional development programs and services for schools, districts and other educational organizations.

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