Worldstudio

Andréa Pellegrino
Principal

Joining Worldstudio in April 2008, Andréa greatly expanded Worldstudio’s ability to aid corporate clients with projects and programs related to corporate social responsibility.

Andréa brings a breadth of experience in forging strategic alliances and creating and implementing social marketing programs for corporations and non-profits, uniquely positioning Worldstudio to aid clients in this sophisticated, specialized form of marketing.

At AIGA, the professional association for design, Andréa worked with corporate, media and non-profit clients on sponsorship programs and affiliations. As Director, Strategic Alliances, she helped to communicate the value of design to the business community, related organizations and the general public.

Previously, Andréa worked for 15 years in the media field. On the management side, she led advertising and marketing teams for Jonas Publishing, Nature Publishing Group and, most recently, for Print, HOW and I.D. magazines. Earlier in her career she worked in advertising and marketing for American Express Publishing and The New Yorker.

Andréa graduated with a B.A. from the University of Notre Dame in 1985 and recently attended the Business Perspectives program at Harvard University.


Mark Randall
Principal

For more that fifteen years, Mark has been principal of Worldstudio, the New York City marketing and design agency which serves major clients in the for-profit and not-for-profit worlds, from JPMorgan Private Bank, Estée Lauder Companies, Adobe Systems and Reed Elsevier, to the W.K. Kellogg Foundation, True Majority and the City of New York.

Worldstudio’s work has won leading industry awards and been featured in books on graphic design and in publications such as Metropolis, Graphics International and Eye. Mark and Worldstudio have been twice selected for the prestigious “ID Forty” award, an annual listing of leading innovators in the design industry chosen by ID: The Magazine of International Design.

Worldstudio’s unique focus on socially responsible marketing is mirrored in its synergistic relationship with Worldstudio Foundation, a nonprofit organization which offers scholarships and mentoring programs in the fine and applied arts. Mark is president of the foundation, the first nonprofit in the U.S. devoted exclusively to encouraging social responsibility in the design and arts professions, Worldstudio Foundation dares young artists to dream – of new lives, new careers and new solutions for the world in which we live.

Formerly at Vignelli Associates, the internationally renowned graphics studio, Randall was project manager for the redesign of Fodor’s Travel Guides. He was also a designer for the environmental graphics firm, Whitehouse and Katz.

In addition to lecturing on design and social responsibility at schools and industry conferences, Mark has taught at Parson’s School of Design and Fordham University in New York City and at Hartford University, Connecticut.

He graduated in 1984 from the University of Washington in Seattle with a B.F.A. in graphic design, and currently serves on the national board of AIGA, the professional association for design.